dLocal announces Emerging Markets Payments Handbook
Pakistan

Pakistan: eCommerce is more accessible than ever thanks to eWallets

By 2028, the digital commerce transaction value in Pakistan is estimated to be USD$21.21 billion

* Source: Statista, 2023
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Market Overview

79% of Pakistan’s population lack access to a traditional banking system.

Gain insight into Pakistan's most relevant payment methods

  1. 47% eWallet
  2. 20% Cash payment
  3. 18% Bank Transfer
  4. 15% Credit Card (1 installment)

  • Credit and debit cards

    Play like a local by offering traditional payment methods.

    • Visa
      Visa
    • Mastercard
      Mastercard

  • Wallets

    Tackle all audiences.

    • easypaisa
      easypaisa
    • jazz cash
      jazz cash
    • Bank Alfalah
      Bank Alfalah
    • Konnect by HBL
      Konnect by HBL

  • Bank Transfers

    Count on a wide variety of options to drive conversion.

    • Simpaisa
      Simpaisa
    • Regular Bank Transfers
      Regular Bank Transfers
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